Practical guides, field notes, and frameworks on GTM strategy, influencer marketing, e-commerce platforms, and crowdfunding — built from real campaigns.
Featured • Shopify
Your multilingual Hydrogen store shouldn't auto-redirect visitors by language. Shopify, Google, and 2026 crawler testing all agree: use a suggestion banner instead. Auto-redirects cause cache pollution, crawler misindexing, and seven other problems the banner eliminates for free.
Read ArticleMoving to headless changes everything about event tracking. Your checkout events still work — but your storefront events need a completely different setup. This guide explains what breaks, what survives, and how to rebuild tracking on Hydrogen.
One action, four names. This guide maps every standard Shopify customer event to its GA4, Meta, TikTok, and Typhoon equivalent — and explains each one in plain language, no code required.
Before we write a single line of tracking code, we need to know what you want to track. This interactive tool helps you build your custom event spec sheet — fill it out, download it, and send it to us.
Event tracking is the foundation of every smart advertising decision. This guide explains what an 'event' really is, why your Shopify store can't scale without it, and how Wapitee approaches tracking setup — from browser pixels to server-side reporting.
Shopify Collaborator Access lets Wapitee work on your store without consuming staff seats or exposing financial data. This guide walks you through the 2-step authorization process, permission categories, security best practices, and FAQs.
Shopify Markets lets a single store manage up to 50 markets with automatic language, currency, and domain adaptation. But a single store means a single legal entity — companies needing local-entity sales (e.g., Japan) must open separate stores.
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